Relationship Marketing Trends Worth Paying Attention To In 2023

Only brands that are willing to focus from the inside-out to build the foundation for growth momentum will succeed—meaning marketing is only going to amplify what’s already at the core. We can’t buy community, reputation, loyalty or trust. It must be earned and grown through building deeper relationships—turning followers into real fans, clients into our most prominent advocates, team members into our biggest evangelists, and community into our most prominent collaborators.